An Italian Story
A new chapter for the Griffin brand’s history
Iso Heritage
Iso is an Italian brand with historic links to the world of automobiles.
Founded in 1939 under the name Isothermos, Iso is associated with the history of post-war enterprise in Italy. The company began making mopeds, motorcycles and light four-wheeled vehicles in 1948. But the real turning point came a year later, with the launch of the scooter that was to become Iso’s bestseller: the Isomoto.
The Isomoto rapidly became one of the biggest competitors of the Vespa and the Lambretta on the Italian market in the ’50s, churning out a hundred scooters a day. Thus, the Iso became a status symbol, still remembered by the generation that rode it and its fans, also thanks to a truly revolutionary, elegant invention: the Isetta city car. The Isomoto opened the way to mass production of scooters and motorbikes on a larger scale, until the company decided to start making cars only, from the GT300 to its last descendent, dated 1974. Iso is renowned for its eclectic DNA and strong focus on research and development, which has given rise to innovative and even revolutionary vehicles.
Iso Heritage
Iso is an Italian brand with historic links to the world of automobiles.
Founded in 1939 under the name Isothermos, Iso is associated with the history of post-war enterprise in Italy. The company began making mopeds, motorcycles and light four-wheeled vehicles in 1948. But the real turning point came a year later, with the launch of the scooter that was to become Iso’s bestseller: the Isomoto.
The Isomoto rapidly became one of the biggest competitors of the Vespa and the Lambretta on the Italian market in the ’50s, churning out a hundred scooters a day. Thus, the Iso became a status symbol, still remembered by the generation that rode it and its fans, also thanks to a truly revolutionary, elegant invention: the Isetta city car. The Isomoto opened the way to mass production of scooters and motorbikes on a larger scale, until the company decided to start making cars only, from the GT300 to its last descendent, dated 1974. Iso is renowned for its eclectic DNA and strong focus on research and development, which has given rise to innovative and even revolutionary vehicles.
The new chapter of the Griffin brand’s history
Today Iso has gained a new lease of life, thanks to the intuition Ferruccio Lamborghini.
Ferruccio is from the third generation of the Lamborghini family. While certainly an entrepreneur, he is first and foremost a lover of engines and is guided in all his choices by a boundless passion.
While still very young, he became a motorcycle racer and achieved numerous successes, including the Moto2 Italian Championship, in the land that welcomes the greatest riders in the world.
Channelling the same passion that he applied to racing, Ferruccio Lamborghini embarked on a new challenge in an industry he knew very well: motor vehicles.
Sensitive to the sustainability, Iso teams up with partners Giken Mobility and Kinetic Green, who will develop, product and marketing Iso branded electric bikes and Golf Cart.
The new chapter of the Griffin brand’s history
Today Iso has gained a new lease of life, thanks to the intuition Ferruccio Lamborghini.
Ferruccio is from the third generation of the Lamborghini family. While certainly an entrepreneur, he is first and foremost a lover of engines and is guided in all his choices by a boundless passion.
While still very young, he became a motorcycle racer and achieved numerous successes, including the Moto2 Italian Championship, in the land that welcomes the greatest riders in the world.
Channelling the same passion that he applied to racing, Ferruccio Lamborghini embarked on a new challenge in an industry he knew very well: motor vehicles.
Sensitive to the sustainability, Iso teams up with partners Giken Mobility and Kinetic Green, who will develop, product and marketing Iso branded electric bikes and Golf Cart.
We believe cooperation is important and research is essential
Behind Iso is a system that covers the entire process: everything is developed in-house, from design to prototypes, a crucial strategy for ensuring top standards of quality in the electric vehicle market.
Iso imagines a better world based on sustainability and international complementary skills that comes together for a common goal. With a Look to the past, but always future oriented.
We believe cooperation is important and research is essential
Behind Iso is a system that covers the entire process: everything is developed in-house, from design to prototypes, a crucial strategy for ensuring top standards of quality in the electric vehicle market.
Iso imagines a better world based on sustainability and international complementary skills that comes together for a common goal. With a Look to the past, but always future oriented.
Eclectics by tradition, Innovators by choice
Iso is forging a new strong identity under the original griffin logo, symbol of power and perfection which also proudly displays the colours of the Italian flag, all elements that will also be important in this new chapter of the brand’s history.
Eclectics by tradition, Innovators by choice
Iso is forging a new strong identity under the original griffin logo, symbol of power and perfection which also proudly displays the colours of the Italian flag, all elements that will also be important in this new chapter of the brand’s history.
